Some facts & figures?
"The mobile phone is the so-called third screen of marketing opportunity, with the first being television and the second being the computer (though usage patterns might say otherwise). This little gadget is now ubiquitous, enjoying up to 100% penetration in 30 countries. Consider your own life: what do you take with you when you leave the house? Most likely you answered: phone, keys and wallet.
For FAQ's on the Hows and Whats for YOUR SMS Campaign with JSM click here
What is perhaps even more telling for marketers in the digital age is that twice as many people use text (SMS or Short Messaging Service) messages as use email (source: Experian survey via). And, according to the GSM association, four mobile phones are sold for every PC that is sold (source: SMS or Die A mobileStorm White Paper)" by Sarah Blake
" Do you realise that with mobile advertising your Ad is going to be the ONLY Ad on the Page! For this very reason the conversion rates achieved with mobile marketing completely blow those achieved on internet marketing right out of the water. Imagine just how easy it would be to grab a person's attention without the distraction of numerous AdWords and flashing banners on the page. YOU are the one and ONLY call to action on the entire page!" by Peter A Watson